How customer support leads to improved loyalty

Enteractive Customer service Casino beats

Tore Henriksen, Head of Customer Operations at Enteractive, recently spoke with to discuss how focusing on customer support can help smaller-sized casinos compete in the competitive iGaming industry.

By offering support to players on an individual basis, Tore argues that this approach gives them a more personalised experience and ultimately leads to improved loyalty.

He also points out that outsourcing customer support functions is a cost-effective solution for those with smaller budgets.

Read the full interview by clicking here.