Rock Solid Support for Metal Fans

A new iGaming site is rocking the industry with their head banging, base plucking concept, and has guaranteed top support for their players through Enteractive’s Customer Support. This perfect platform for all metal heads is a product powered by FAST TRACK, and is the world’s first online casino designed specifically for all hard rock fans!

“Right from the start, we knew these guys were gonna pour some FUEL on the industry with some fresh ideas to shake things up for the better. We are hugely excited to have them on board and in the immortal words of Led Zeppelin: ‘We cant wait to be a rock and not roll!’,” explains Tore Henriksen, Head of Customer Support at Enteractive.

Upon signing with Metal Casino, Enteractive soon realised that these guys weren’t about competing with other sites, but sought to tune a new chord in the trade. As rocked out by Metallica they adapted themselves to a ‘Life is ours we live it our way,’ state of mind.

Clas Dahlén, Founder and CMO of Metal Casino explained their approach by saying, “Metal Casino speaks out loud, we are the underdogs and we don’t give a sh*t about our competitors’ conventional marketing or offers. Keeping it real and staying true to our beliefs is something most people strive for. Few live up to it. Our members can count on us. As our brand platform describes, we are true, relevant and dedicated to our members and our beliefs.”

With every client, Enteractive train their team of agents to adapt their service to reflect their client’s brand and tone of voice, offering a personalised package.  Hence, their new client offered a fun and different way for the company to deliver electrifying customer support.



The composers behind Metal Casino consist of music, marketing and gaming experts including former executives from Universal Music, Spotify, Mr. Green, Apple and Microsoft. Simulating an online personification of Metallica, the site offers more than 400 games to play with a few themed towards a rock n’ roll feel. Accompanying the large array of games are unique promotions and bonuses themed as Metal Casino’s World Tour. This journey is a particularly exciting and unique aspect of the site. Just as a band travels on a world tour, the site will transport players to 50 stops around the world, including 5 different massive stages to perform at.  Join the loyalty programme, and it will guarantee to pull even the most experienced gamblers towards the site.

Tying in with the band tour theme, Metal Casino has its own soft currency referred to as MetCoins. Acquired through playing, the currency may be used in the site’s Merch Room in exchange for deposit free spins, instant cash or no deposit free spins. However, in true Metal Casino style they’ve added some rockin’ extras which can be purchased, such as customised merchandise and exclusive tickets to meet the world’s biggest Metal bands and artists.


The games offered by the music themed site are mostly jackpots, video slots, table games and live casinos. The games are supplied from the most renowned developers in the industry including Thunderkick, Microgaming, Betsoft, NetEnt, NYX, Edict and Red Tier. The variety in games will provide a constant draw to all players, ensuring all will want to jump on the tour bus.

For more information on how you can partner with Enteractive for Customer Support, contact Andrew Foster at



Enteractive Receives Responsible Gaming Accreditation

Enteractive Malta has received an accreditation that places them a cut above the rest. The Global Gaming Guidance Group – G4s, has awarded Enteractive with the Responsible Gaming accreditation after receiving an audit by the company, which included interviews and reviews with Enteractive staff and managers.

“G4 is very happy to have Enteractive on board. Enteractive, not being an operator, but working in the iGaming industry and having the greatest attention to Responsible Gaming is a sign of excellence. The board of G4 is extremely pleased with the efforts made,” stated the G4 team.  

Responsible gaming stands as a central pillar for all Enteractive’s agents that work on both Reactivation and Customer Support. As their mission statement explains – ‘Enteractive is committed to endorsing our customers’ responsible gaming policies and efforts including promoting the awareness of problem gambling and improving prevention, intervention and treatment.’  From initial training, agents and support staff undergo a General Awareness session, where they are taught to maintain and ensure that this code of practice is integrated as part of their daily operations

COO of Enteractive, Mr Padidar explains, “We are very pleased to have received the Responsible Gaming accreditation from G4, the Global Gambling Guidance Group. We believe it is our duty as a responsible partner to keep up to date with our costumers’ policies through constantly working towards the highest responsible gaming standard amongst all our clients. We will continue to root responsibility as one of our core company missions“.

In order to uphold these principles, Enteractive has set strict procedures that are followed when dealing with all clients. If any leads show warning signs of gambling problems or issues with age restrictions, contact is immediately terminated and reported to the client. Our customer support is also trained in guiding players through different possibilities and tools to restrict their gambling if they wish to do so. This can be anything from setting limits on losses and deposits, depending on the individual client.

However, Enteractive understands that in order to uphold responsible gaming amongst their clients, precautions must also be taken amongst their staff. Working within the iGaming industry may make it easier to be confronted with gambling problems. Therefore, from commencement of employment, all staff are briefed on what they can do if they feel they might be experiencing gambling issues. With an open-door HR policy, all employees are encouraged to speak up about any issue and will be guided on how to seek professional help.

Customer Support Signed with the Speakeasy Joreels

The swinging 1920’s juice joint Joreels has just signed a Customer Support deal with Enteractive. Launched by Fast Track, the latest member of the online gaming arena is owned and run by MT Secure Trade limited and regulated by both Malta Gaming Authority and the UK Gambling Commission. This new ‘cool, calm and collected’ casino has hit the UK market hard by outperforming it’s estimated growth. With its crisp, 1920’s cartoon like design and array of 700+ games from over 12 leading suppliers, the casino appeals to both professional and new players in the market.

Accompanying the casino’s ‘razzmatazz’ and ‘bonuses always buzzin’ concept, Joreels now boasts market leading Costumer Support through Enteractive. The player support services ensure all active players get the help they need, when they need it. If any customers encounter any problems whilst playing at Joreels, a support option is available with a great FAQ section, numerous Q&As and a Live Chat feature which connects to a 24/7 live chat support agent. The fully customisable widget, offers a unique approach to personal and individualised costumer care.


Experts in the field, Enteractive know that quality relationships with players creates 10 times longer and more valuable connections. Through thorough research, the Support team focuses their guidance based on the brand, culture and above all client demographics. The key is that agents and players share the same cultural background, allowing for a long term, trustworthy relationship. It is all about utilising their internal skill sets to ensure that players are taken care of the right way – the Enteractive way.

In the short time Enteractive have offered their services to Joreels, the casino has positively surpassed all forecasts and projections. With continuous traffic growth, Enteractive have seen a substantial increase in new players, resulting in a growing demand in support staff to accommodate the abundance of Joreels’ customers. Whether the casino’s fun design and peculiar gangster mascot is responsible for the remarkable growth of the site, it has definitely presented a new and quirky edge to the online gaming portfolio. Setting itself apart through a unique approach, plus offering games that accommodate all players from professional to beginners, Joreels is showing the potential to become a leader in the market. Don’t miss your chance to pick up your Free Spins and 100% Match Bonus by simply registering here:


Enteractive CEO Mikael Hansson interviewed by Calvin Ayre

Acquiring new players is a main driver of marketing plans across every operator in the iGaming space, some would even say it’s the number one driver.  As the global gambling market becomes more and more saturated, especially within more established markets such as the UK, we’re now seeing a shift in focus from acquisition to reactivation of existing players, or ideally a mixture of both…

Watch or read the full interview here:


Join the revolution – Codeta launches with Enteractive

Being friends of “revolutionary” business and industry disruption, we’re particularly excited about supporting the new Live Casino site

Yrsa Thunholm, COO at Codeta, summarises her view:

“Bad customer service can kill your business. When launching Codeta my biggest concern was dealing with the reality of us having to outsource customer support. Luckily I was recommended to approach Enteractive, whose services have proven to be as great or even better than having our own customer agents in house. Not only are they always professional and experts in their fields, but also passionate about what they do.

Enteractive has given us a tailor made solution, exceeding my expectations. I love the fact that we can combine our core competencies to have a close and healthy, long term cooperation”.


Premier Live re-invents Casino with Enteractive

We’re proud to on-board another exciting casino brand into our retention boosting customer support solution: Premier Live Casino.

Sami Kurvinen, Brand Manager, Premier Live Casino:

“I sleep well at night knowing that our customer support department is in good hands at Enteractive. I know how important that is for the overall business and working with Enteractive was an easy decision for us as they represent the same values, player experience and professionalism as our new brand”


KL Capital invests in Enteractive

The strategic gaming investor KL Capital, spearheaded by the senior team of Knutsson and Lundström families and Investment Manager Johanna Stenman, all with a widespread experience within the gaming industry, has acquired a corner position in Enteractive. 

 Enteractive CEO, Mikael Hansson comments: 

”We’ve built Enteractive from the ground and I’m really proud of what we’ve accomplished so far. The feedback from our operator customers tells us daily that we have something unique in the market that adds significant bottom line value to them. We could not have wished for any better partners in this than KL Capital and I am very happy to have them onboard. This partnership is a stepping stone for the company to scale up and roll our proven model out globally. ’”

Johanna Stenman adds:

“The growth by Enteractive is impressive and we believe that the company’s premium offer to the gaming industry, within reactivation and customer support, has a perfect timing. Enteractive’s focus on quality and customer satisfaction gives a potential for solid long-term expansion. We are happy to take part in the onward journey.”

Enteractive creates a new Bingo experience with Relax Gaming!

ENTERACTIVE is proud to announce the beginning of its cooperation with RELAX GAMING, an innovative software developer in the online gaming industry.

RELAX GAMING was behind one of the most exciting news in the poker industry in 2014 when they launched a completely new poker platform together with one of the leading brands in the gaming industry. This year they have launched a new fresh bingo product in a network model. ENTERACTIVE has been chosen to provide RELAX GAMING with chat moderation in the set up.


Mikael Hansson, CEO ENTERACTIVE:

“It is exciting to work with a company that wants to make a difference and focuses primarily on the customers and their needs. We are very excited about working with Relax gaming as well as Unibet and iGame with their respective Bingo sites. This is another opportunity for us to build further towards our ambition to offer the best customer support services, and now also chat moderation, in the industry.”


Martin Stålros, COO RELAX GAMING:

“When we first spoke to Enteractive about chat moderation they had their vision straight. If they were going to do it they would become best in the industry. We have developed an innovative chat moderator tool to help them meet their vision and the results this far have been very satisfying. With very short timelines Enteractive managed to build a great team and processes and are on the right track to fulfil their vision.” 

Visit for more info on this launch.